making it happen online
Machine Tool Direct was formed in 2006, since then the business has gone from strength to strength. The initial business model was to create a platform for all used cnc machine dealers to advertise their stock on and elimate the difficulty of searching through hundreds of individual websites trying to find the ideal machine. Our aim was to position MTD at the top of 'google' for 'cnc machines', then all buyers and sellers would have one website to visit for machine tools. As of March 2010
'CNC Machines' Page 1 Google
'CNC Lathes' Page 1 Google
'CNC Machinery' Page 1 Google
'Used CNC Machines' Page 1 Google
'CNC Milling Machines' Page 1 Google
'CNC Turning Centres' Page 1 Google
'CNC for sale' Page 1 Google
'CNC Machine Tools' Page 1 Google
The introduction of MTD excited new cnc machine suppliers aswell, in fact this is now our core business, MTD is the only advertising medium in the UK that lists in stock 'new cnc machines'. Companies including Mills CNC, Hurco, Haas, Star, Ward Hi Tech, Dugards, XYZ and many others have devoted a substantial amount of their annual advertising budget towards internet based advertising, MTD being a big part of it.
MTD Blog - Keep up to speed with this years new features & achievements
January 2010
MTD Google News
The new Machine Tool Direct website continued to attract 1000's of visitors during January, some of these were as a direct result of our SERP's, others were a combination of our returning users, traffic from our email newsletter and click throughs thanks to our 'Google News' status. Since 2008 we have qualified and provided Google with news articles. In January we continued to grow within their index, Google recorded many of our published news articles as worthy worldwide 'Google stories'.
MTD Google News
The new Machine Tool Direct website continued to attract 1000's of visitors during January, some of these were as a direct result of our SERP's, others were a combination of our returning users, traffic from our email newsletter and click throughs thanks to our 'Google News' status. Since 2008 we have qualified and provided Google with news articles. In January we continued to grow within their index, Google recorded many of our published news articles as worthy worldwide 'Google stories'.
December 2009
MTD New Website Launched
The new Machine Tool Direct website was launched in December. After months of development work and research, the new look MTD site was delivered. All the features function in the same fashion, with heaps of new features on the way. Each of our customers now has their own control panel 'cockpit' that gives them full accessibility to add listings, add banners and send email marketing campaigns. This site is set to take Machine Tool and Engineering promotion into the next decade.
MTD New Website Launched
The new Machine Tool Direct website was launched in December. After months of development work and research, the new look MTD site was delivered. All the features function in the same fashion, with heaps of new features on the way. Each of our customers now has their own control panel 'cockpit' that gives them full accessibility to add listings, add banners and send email marketing campaigns. This site is set to take Machine Tool and Engineering promotion into the next decade.
Hurco - Email marketing
Hurco had an Open house during the month of December which was a great success, the turnout far outweighed what was expected for what is notoriously a quiet time of the year. Prior to the event MTD provided Hurco with an email broadcast promoting not only the event but certain special offers to, it was a great success. Hurco are now subsequently channeling a lot of effort in this area during 2010 of which MTD will manage.
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November 2009
Dugard - Email marketing and telemarketing
During the month of November Dugard furthered their investment in our services. Realising the power of e-marketing Dugards placed an order with MTD for ongoing email marketing services. Using our extensive database and Machine Tool Direct ecampaign software Dugards can deliver their message to the nation.
Dugard - Email marketing and telemarketing
During the month of November Dugard furthered their investment in our services. Realising the power of e-marketing Dugards placed an order with MTD for ongoing email marketing services. Using our extensive database and Machine Tool Direct ecampaign software Dugards can deliver their message to the nation.
October 2009
Hardinge Machine Tools - Further investment in MTD
Following a successful first quarter Hardinge Machine Tools have increased their investment with MTD significantly, realising the power of the web Hardinge's marketing budget has been focused on the internet.
Hardinge Machine Tools - Further investment in MTD
Following a successful first quarter Hardinge Machine Tools have increased their investment with MTD significantly, realising the power of the web Hardinge's marketing budget has been focused on the internet.
Now a subscriber to the full MTD service Hardinge will benefit from telemarketing enquiries, personalised email campaigns and Machine Tool Direct listings all of which elevate the visibility of their products. Yet another example of the web working within our industry.
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August 2009
Haas Automation - Internet marketing through MTD
Following a successful first year marketing on Machine Tool Direct Haas Automation have made a further significant commitment to MTD. During 2009 and 2010 MTD will provide Haas with a complete suite of marketing services including email marketing, telemarketing and Machine Tool Direct machine promotion.
This is the future for machine tool suppliers looking at cost effective routes to market, the coverage delivered from our service should again provide Haas with a significant return on their investment.
Haas Automation - Internet marketing through MTD
Following a successful first year marketing on Machine Tool Direct Haas Automation have made a further significant commitment to MTD. During 2009 and 2010 MTD will provide Haas with a complete suite of marketing services including email marketing, telemarketing and Machine Tool Direct machine promotion.
This is the future for machine tool suppliers looking at cost effective routes to market, the coverage delivered from our service should again provide Haas with a significant return on their investment.
August 2009
XYZ Machine Tools - Subscribe to MTD
During the month of August XYZ Machine Tools subscribed to the MTD website. They saw the opportunity of increasing traffic to their website by having a prominant, visible position on the industries leading website Machine Tool Direct. XYZ will list all their in stock milling machines and lathes in an effort to generate more online enquiries.
XYZ Machine Tools - Subscribe to MTD
During the month of August XYZ Machine Tools subscribed to the MTD website. They saw the opportunity of increasing traffic to their website by having a prominant, visible position on the industries leading website Machine Tool Direct. XYZ will list all their in stock milling machines and lathes in an effort to generate more online enquiries.
July 2009
Ward CNC - another sign up for MTD
Another great month for Machine Tool Direct with further sign ups to our service. Ward CNC from Sheffield have a brand new website to promote and what a way to drive traffic to it. Wards will focus on all aspects of MTD, listing both new and used machines and publicizing their news stories online.
Ward CNC - another sign up for MTD
Another great month for Machine Tool Direct with further sign ups to our service. Ward CNC from Sheffield have a brand new website to promote and what a way to drive traffic to it. Wards will focus on all aspects of MTD, listing both new and used machines and publicizing their news stories online.